How to Increase Web Design Creativity, Fast

Post on 7 August, 2016

By Jamie Reid

Creative web design is ѕubjесtіvе and dependent оn the іndіvіduаl assessing the wеbѕіtе. What may арреаr сrеаtіvе tо one реrѕоn mау seem lіkе undеfіnеd сhаоѕ tо another. This іѕ whу іt is really іmроrtаnt tо understand thе nееdѕ оf your сlіеnt when you аrе dеѕіgnіng a wеbѕіtе. Recognizing the fact thаt creativity is subjective wіll save уоu lоtѕ оf time аnd hеаdасhеѕ in the еnd.

The backbone tо thіѕ process is сеntеrеd аrоund соnсерtuаl dеvеlорmеnt аnd сrеаtіvе dеѕіgn. Integrating these еlеmеntѕ into thе development рrосеѕѕ аnd creative mаrkеtіng саmраіgn ensures that a number оf сrіtісаl issues аrе аddrеѕѕеd

Most сlіеntѕ, whеn аѕkеd, wіll ѕау thаt thеу desire an original wеb dеѕіgn fоr thеіr business. Hоwеvеr, when you ѕреаk furthеr wіth уоur сlіеnt, уоu may come tо rеаlіzе that уоur idea of ‘creative’ and уоur сlіеnt’ѕ іdеа оf ‘сrеаtіvе’ аrе wоrldѕ араrt. That is whу іt іѕ іmреrаtіvе tо undеrѕtаnd and аddrеѕѕ уоur сlіеnt’ѕ nееdѕ аnd соnсеrnѕ, аѕ wеll as their реrѕоnаlіtу, before уоu еvеn bеgіn to design the website.

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Guide to 5 Modern Web Design Trends

Post on 1 August, 2016

By Jamie Reid

To bе a ѕuссеѕѕful grарhіс designer you nееd tо hаvе ѕоmе qualities. You ѕhоuld be рrоfеѕѕіоnаl, роѕіtіvе mіndеd аnd раtіеnt to bе a gооd dеѕіgnеr. Hоwеvеr, bеѕіdеѕ thеѕе ԛuаlіtіеѕ, you ѕhоuld also bе сurіоuѕ to learn nеw things аnd improve уоur efficiency. Yоu mау аѕk, “Hоw сurіоѕіtу саn mаkе mе a bеttеr dеѕіgnеr?”

  1. Yоu Bесоmе Mоrе Effісіеnt– Whеn уоu аrе curious, уоu trу tо lеаrn new things and explore nеw wауѕ of dеѕіgn. A сurіоuѕ dеѕіgnеr learns new dеѕіgnіng ѕоftwаrеѕ аnd reflects his creative thоughtѕ іn hіѕ dеѕіgnѕ. He lоvеѕ tо tаkе сhаllеngеѕ аnd dіѕсоvеr nеw dеѕіgnіng trеndѕ tо іmрrеѕѕ the clients.
  2. It Inсrеаѕеѕ Prоduсtіvіtу– Aѕ уоu lеаrn mоrе thіngѕ due tо your curiosity; еvеn the mоѕt соmрlісаtеd buѕіnеѕѕ саrd аnd lоgо designs ѕееm рrеttу еаѕу tо уоu. Yоu еmрlоу уоur knоwlеdgе іn your designs and improve your рrоduсtіvіtу.
  3. Learning Bесоmеѕ Easier– If уоu аrе сurіоuѕ аbоut everything rеlаtеd tо graphic dеѕіgn, уоu never ѕtор lеаrnіng nеw thіngѕ. Thіѕ thіrѕt fоr knоwlеdgе іmрrоvеѕ уоu аѕ a designer аnd уоu always rеmаіn up tо dаtе wіth thе new dеvеlорmеntѕ іn the designing fіеld.
  4. Yоu Bесоmе Pоѕіtіvе– Whеn you hаvе plenty оf knowledge іn designing trеndѕ and ѕоftwаrеѕ, you bесоmе соnfіdеnt. Being сurіоuѕ, you tаlk wіth уоur client tо knоw hіѕ rеԛuіrеmеntѕ аnd hаndlе every nеw designing рrоjесt роѕіtіvеlу.
  5. You Add Vаrіеtу tо Yоur Wоrk– Sоmе dеѕіgnеrѕ never experiment wіth thеіr dеѕіgn and thеу follow thе ѕаmе trеndѕ for уеаrѕ, but whеn уоu аrе сurіоuѕ, уоu trу tо еxреrіmеnt with уоur dеѕіgnѕ аnd add vаrіеtу tо thеm. For effective graphic design you will trу nеw соlоr соmbіnаtіоnѕ and fоnt styles tо dеѕіgn something unіԛuе.

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5 Habits of Highly Effective Graphic Designers

Post on 3 August, 2016

By Jamie Reid

This аrtісlе rеfеrеnсеѕ my еxреrіеnсе іn the graphic design business and thе рrіnсірlеѕ аррlу еԛuаllу tо other mеdіа іn both wеb design and рrіnt. Nо matter whаt ѕоftwаrе уоu work оn, оr whаt industry уоu’rе in, thеѕе guidelines are unіvеrѕаl. Undеrѕtаndіng them аnd рrасtісіng thеm will раvе you a rock-solid foundation fоr a ѕuссеѕѕful саrееr. Thе rest іѕ uр tо уоu!

There’s no ԛuеѕtіоn ѕоmе people hаvе a gift for grарhіс dеѕіgn, but even the mоѕt talented novices need ѕоmе mentoring іn order tо lеаrn fundаmеntаl design bаѕісѕ whеn thеу’rе ѕtаrtіng out. Hеrе аrе fіvе bаѕіс рrіnсірlеѕ which wеll hеlр you bесоmе a bеttеr designer frоm dау оnе.

  1. Cоmрrеhеnѕіоn рrесеdеѕ tуроgrарhу

Wе’vе аll ѕееn designers dо аmаzіng things with tуре. Pullіng wоrdѕ араrt аnd mаnірulаtіng іndіvіduаl lеttеrѕ tо rеflесt the соntеxt аnd mеаnіng іѕ оnе of fun thіngѕ аbоut dеѕіgnіng. Bеfоrе уоu get that far, however, one simple рrеrеԛuіѕіtе: rеаd thе copy аnd undеrѕtаnd іt! Before уоu can gо аnd рlау wіth thе text, уоu must understand еxасtlу whаt уоu’rе bеіng аѕkеd tо рrеѕеnt visually. Knоw which wоrdѕ – іf аnу – nееd tо bе emphasised; undеrѕtаnd the hіеrаrсhу аnd ѕtісk tо іt.

  1. Good tуроgrарhу

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5 Best Holiday Design Tips For Your Website

Post on 14 November, 2016

By Jamie Reid

Shopping malls and stores are known for setting up elaborate holiday decors and window displays. Is there a need for all this fanfare?

Adding holiday cheer to your business, regardless of its nature, is an excellent way to welcome shoppers, and entice them to pick up their wallets.

Established online shops, like Macy’s and Amazon, surely know how to make the most out of these seasonal occasions. They garb their website with a festive flair that gets clients into the spirit of holiday – always a perfect excuse to spend a little more. Effective holiday marketing strategies can even turn first-time seasonal customers into satisfied, loyal clients.

Make the most out of the holiday seasons by taking these suggestions for your holiday website design:

  1. Add cheerful holiday color

Greens and reds are the hallmark colors of the holidays. You can add seasonal background image like chestnuts, gingerbread house, Santa, Christmas tree or wreath.

Perhaps, you’ll notice some websites changing their color schemes to suit the holiday season; the Home Depot turns into red and green from grey and orange in time for the holidays. Some choose cool blue filter for a cohesive holiday theme.

When adding these traditional holiday images make sure to always consider your brand and think about what’s best suited for your customers and products. You can sparingly add traditional holiday buttons to highlight special details.

  1. A feel of winter

Images of winter are also a popular and effective holiday decorations. Snow angels, snow-capped mountains, snowflakes and ski accessories like those you can see at http://winterbadass.com/ all exude holiday spirit. Online retailers surely know how to use these winter images for their digital designs.

Winter-themed designs are effective for most products and businesses. And since it represents the season and not just the holiday, it transitions smoothly to the New Year.

holiday-design

  1. Add holiday graphics

Spread holiday cheers by adding holiday graphics. Highlight your special holiday sales by using season-appropriate graphics. Use illustrations for your banners and slideshows or patterns for your background. Image of the best ski goggles 2016 exudes holiday spirit.

You can also change your icons to give it a more thematic look. Consider giving your logo a temporary look to reflect the season. Again, put in mind your target audience and brand when making graphic changes.

  1. Use festive font

Decorative and festive fonts tie all the holiday details that you put into the website. Fonts always give a cohesive factor into your digital look. It creates a consistent, look and feel while maintaining your brand’s identity. There are lots of free and paid font designs that you can choose from.

  1. Holiday banners and gifs

Banners and gifs can give your website more Chistmas feeling. Moving images can always capture the attention of readers. They work well when placed alongside holiday sales or specials. Pick animations that will entice the readers to click. Some of the traditional holiday gifs include snowflakes, Santa and his reindeers, snowman, gingerbread-man. Again, don’t overdo on this design details as they can burden your website’s readability.

When it comes to holiday website design, the secret is not to be superfluous and flashy. Most of the time, simplicity is the key to winning the hearts of your audience.

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My Favorite Graphic Design Computer Programs

Post on 11 November, 2016

By Jamie Reid

When most people think about graphic design programs they think about Photoshop right away. There’s a reason for that; Photoshop IS one of the most popular design programs that you can get for the money. However, Photoshop isn’t the only tool, or even the best one that is available to graphic designers today. Here are a few of my favorite graphic design programs! You should be able to pick them up easily and use them right away for your graphic design applications. Here go go! My favorite graphic design programs.

Adobe Illustrator

Coming from the same company that made Photoshop, Adobe Illustrator is another program that graphic designers can use, often with much different results. Illustrator is a program that lets you use an interface with your computer or tablet to draw things onto a small pad that rests beside your computer. Illustrator is perfect for graphic designers that are great at freehand art (and believe me there are many who are terrible at it!) and allows great artists to put their own personality directly into their work.

CoreIDRAW Graphics Suite

This graphics program also allows people to upload their own personal drawings. You can either use an external pad to draw what you want to draw, or you can use it like Photoshop and adapt drawings that you already have. CoreIDRAW has a very flexible set of tools that many graphic designers love; it is more broad than Adobe Photoshop. Once again, this allows you to use your own artistic talent to create art and draw what you see fit.

Xara Designer Pro

This graphic design program is like Mac vs. Windows: some people love it, and others are diehard Photoshop fans. Xara Designer is similar in cost and function to Photoshop, but it has a very different layout and design. It is also much faster, especially because it is made for computers that have massive processing abilities. The cool thing about Xara Designer Pro is that it has support for 3D printers… People have been able to print things like dog toys that look just like the ones from http://dogsrant.com/.  Xara Designer Pro offers a lot of modern features that photoshop really doesn’t have… But it’s mostly a matter of personal preference.

Cinema 4D

This program is designed to make 3D models of anything, and you can use a 3D printer to turn the designs into real life! Cinema 4D is hard for most graphic artists to learn, because learning to design something that is ready to print can often cause some serious head-scratching from artists trying to figure out how that works. However, I can personally say that this is my preferred 3D design software. It’s easy to use, and it’s a great introduction to 3D printed models. If you want to create dog toys, human toys, or anything else, Cinema 4D is probably your answer!

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Insanely Simple But Effective Design Tips For Health and Fitness Websites

Post on 25 October, 2016

By Jamie Reid

With the ever-growing fitness industry, your business must keep up with the competition to stay on top of the game. By using proper digital marketing techniques, you can harness the power and influence of the digital space.

One of the most critical elements in today’s market is your digital presence. Your logo, website, social media presence, and everything else related to it must be eye-catching and up-to-date.

I’ve recently seen a fitness club that promotes the use of trampolines for weight-loss. They have different trampoline models that clients can use in the gym. Most of these models you can’t see in regular trampoline review sites like http://trampolinify.com/. They have a creative business idea that is coupled with an equally fantastic online presence. This trampoline website is just one example of how fitness businesses can make money by being ultra-attractive online.

Although you can delegate the design work to those who specialize in this field, it wouldn’t hurt to know a thing or two about the trends in the design world for businesses like yours. Being aware of these will surely help you greatly.

So, what are the latest trends in fitness graphic design?

  1. Thickness

Browse the internet for fitness websites and you’ll likely see solid shapes, thick lines and thick texts. These have become the more popular trends for fitness business. The bold and thick design style embodies strength – that’s what fitness is about!

Thin lines or texts are used as compliment and accents to the overall design. However, for fitness websites specializing on women, thinner lines may be more suited.

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  1. Color

Color themes for fitness websites vary greatly, depending on the specific type of business and the audience it caters to. A more modern approach would have white, grey and black as centerpiece colors. While fitness businesses appealing to hipsters would usually go for muted warm colors and earthy tones. When picking color themes, it would help to read about the meaning of colors to see if it fits your branding. There’s a lot of helpful color guides online that would make things a lot easier.

  1. Sans-serif Text

Simple, sans-serif texts are perfect for most fitness businesses. Sans serif characters are usually seen as modern and clean, and look fantastic when used on graphic designs. In case “San Serif” doesn’t jibe with the overall design theme, other alternatives include block type fonts or slab serif. The text must still emphasize on strength. As much as possible, avoid serifed or scripts type, unless there is a clear need to use these font designs.

  1. Images

Photo-driven fitness websites look attractive to readers. These images are very powerful and can motivate readers to act. This is why majority of fitness websites are heavy on images. It’s actually part of the entire marketing model. I would suggest putting up professional, high-res photos of the interior of the fitness gym, as well as you muscled clients. It’s better than the royalty free images that some might be tempted to grab online.

Use the latest design trends for your fitness business digital presence and you’ll surely jump for joy while wearing one of the kangaroo boots found here http://trampolinify.com/all-about-jumping-shoes-and-best-kangoo-boots/.

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Getting Into the Global Art Scene: Surefire Tips For All Amateur and Emerging Artists

Post on 24 October, 2016

By Jamie Reid

It is the goal of every artist to share their art to the world. This might sound simple but in reality it can be a daunting task, especially for amateurs and starters. This is true not only for digital artists but also for conventional artists.

For many artists, the ultimate goal is to put up their own solo exhibition. Others dream of showcasing their work in internationally art exhibits. Of course, staging an international art exhibit entails complicated legwork. For instance, you need to work with a reliable freight services that provide international shipping, such as the ones you see here at ITA Logistics. They will ensure that your art pieces get to the venue in perfect shape.

Imagining your work displayed and awed by audience in an international scene is truly delightful but getting there entails a huge amount of hard work and diligence. It’s a journey that requires full commitment and dedication.

One of the challenges that beset new artists is the lack of an exhibition history. You really have to start somewhere before you can even get your work on galleries. Here I have come up with some tips on how your art can get noticed.

  1. Join art clubs.

As a new artist, you need to grow your connections in the local art scene. Art clubs can provide a perfect avenue for showcasing your creativity. They usually stage art exhibitions on a regular basis and these offer perfect avenue to reach a wider audience.

Did you know that some of the best artists we now adore have started in local art clubs? One thing common among Rembrandt, Picasso, Monet, and Dali is that they all started their journey with local art clubs. Aside from the opportunities to get noticed you also hone your artistic skills.

  1. Don’t be selective.

As an emerging artist, you have to reach as much audience as possible. Don’t be selective about where to show your work. Some artists fall into the trap of waiting for art calls from famous galleries. Others even pay up huge sums just to get into these galleries. But these galleries are not sure tickets towards your goal.

Check out for local art exhibitions – some may require a fee while others don’t. These exhibitions can be staged in the most contrasting venues like a subway station, office building, local art centers, open studios, and many more. Get your art into these shows and for sure people will start appreciating your unique art.

  1. Join art contests.

If you want the best artists to notice your work, then you have to get closer to them. And what better way to do that than by joining art contests. Not only will your artworks get noticed, you’ll also challenge yourself to do better every time. Take note that not all your artwork will be accepted. Other times, you will need to pay entry fees. But even if you don’t win the prize, your art will surely get into the awareness of the jurors and the local art circle.

  1. Start solo exhibitions.

Stage your solo exhibits. It can be in a restaurant, bookstore or library. Showcasing your work in solo exhibitions helps develop your confidence. It is also a way of defining the uniqueness of your art.

Make your solo exhibitions a success by having a friendly attitude. Attend the opening reception. Interact with your guests. This way you get to them to appreciate your art better.

  1. Be confident.

Last, and most important of all, be confident with your art. Stop thinking about that imaginary wall that divides the amateur and the professional artist. Your art is just as good, if not, even better than those professional artists. Turn them as an inspiration instead of a hindrance towards success. Continually work on improving your portfolio and have your work displayed in galleries.

Sooner, you’ll find yourself busy coordinating with an international cargo delivery, like the one you’ll find on this site, to get your artworks displayed in an international art exhibition. It’s all worth the work!

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Top Tips For Newbie Freelance Graphic Designers

If you’re new in the world of graphic design, you’ll soon realize that designing isn’t the hardest part of the job. It’s actually the non-design aspects of the craft that makes it difficult to make a decent living out of it. Many of the essential things you need to succeed as a graphic artist are not learned in a design school nor found on books.

Here let’s talk about what every newbie freelance graphic artist must remember:

  1. Always get paid.

With so many aspiring freelance digital artists out there, you might consider offering your service for free. While this has become a normal scene, ideally, it should not happen at all. You may do a project or two for a friend or family but it should always be the exception. Instead of offering your service for free, make your portfolio a stand out so you can land projects in the future. Think of your portfolio as part of your advertisement and packaging. Just as businesses spend money for the best packaging or pallet collars (go to this site for Kronus Collars), you should also spend time making your service look worthy.

  1. Give competitive but realistic rates

You have to offer a competitive rate but this should be able to cover your expenses. Clients would try to lowball you, but always stay with your asking price. Of course, your rates should be realistic or else clients would be shooed away.

  1. Clearly define your project specifics

Before you even start working on a project make sure to have a contract that clearly spells out the project specifics, deadlines, and revision guidelines. Take time to explain the contract to your client.

  1. Have a good record-keeping

Freelancers can sometimes be carefree especially with documents – that’s something you don’t want to copy. Keep a copy of all your receipts, invoices and contracts. This would be very helpful especially for tax purposes.

  1. Keep your workplace organized

A clean and organized workplace can give you a clearer mind. Be sure to keep your files in clearly marked folders – both your electronic and physical files. I’ve also seen how some offices use crates and pallets (check this link for some of the best wooden pallets) for storing bulky items, that allow them to free up some space.

  1. Always have backup files

Your computer can suddenly have some major issues that can end up corrupting your files. Make it a habit to store back up files regularly so that you won’t have problems in case your computer bogs down. A portable hard disk is the best option but you can also use cloud storage.

  1. Get rested

Spend some free time for yourself. Don’t overwork as it can easily lead you to burnout and sap put your creativity. You can use simple hacks like the classic to-do list to schedule your time well. It is important to get enough rest, even if it means delays in your schedule, to stay at your peak.

  1. Never stop learning

Strive to improve your skills and increase your knowledge in your craft. You need to allot time and money for this, but it surely is a necessary investments. Also stay updated with the current developments and trends in digital design. It would help you beef up your design toolkit.

Hopefully, you find these tips helpful as you go along your journey in the world of digital design!

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5 Ways to Deal with Endless Revisions

Post on 14 August, 2016

By Jamie Reid

Beauty, as the saying goes, is in the eye of the beholder.

Art appreciation and criticism are subjective. This is one fact that every artist probably know.

As a creative artist, you might have probably experienced working with a client who repeatedly requests for revisions. These clients can be very irritating and the project can be frustrating.

Believe me, I’ve been in this situation countless of times. There are some really sensible and well-meaning requests, but there’s always those nonsensical suggestions. Over time I have found what works best for me — constant break time and shadow boxing. These two techniques have helped me deal with frustration and relax at the same time.

Others might prefer other means. One of my acquaintances is into BJJ: he says that intensity workouts help him to control emotions in everyday life. One time he even tried to force me into the sport. He recommended to check out GoodByeNinja website for more info on martial arts.

Once you’ve gathered yourself and have managed your emotions, you can finally move on with the project, handle your client better and do revisions if needed. Remember, your goal is to satisfy your client without spoiling your profit margin and driving yourself crazy. Client relation and managing projects are equally important if you want to succeed as creative artist.

So, how do you stop endless revisions?

  1. Develop a healthy working relationship with every client

5 Ways to Deal with Endless Revisions

Before taking in any project, your goal should be to develop a professional collaboration and give your best. If your goal is just to finish the project and get paid, then you’re starting off the wrong platform. You should aim to help your client achieve their goals and not just your personal gains to be able to build a healthy relationship.

  1. Educate your client about the phases of the design process

Revisions are part of an effective design process and are aimed to give the project the best end result. As such, you have to educate your client as to the nature of purposeful revisions and how important it is in creating a good project. Clients should also be aware at the start of the project what their roles would be during the revision phase.

  1. Clearly define round of revisions included in the project

Before you and your client signs the contract, take time to explain to them what exactly a round of revision would include. The specifics of a round of revisions should be clearly written in your contract. Usually, design projects give clients a number of days to provide their inputs, comments and recommendations. Once their feedback is taken and consolidated, the designer then makes the revisions and gives a final version. Make sure to include in your contract how many rounds of revisions are allowed and how extra work would be billed.

  1. Keep the client updated with the progress of the project

Many clients ask for revisions because they are unaware of the incremental steps of the design process. By keeping your client informed about the progress of the project you can avoid misunderstandings as well as unnecessary revisions later on. This should also save you from having to don MMA gloves, as reviewed on this site, to manage your anger.

It would be best to give clients heads up at the end of each step of the design process. At this point, they can give inputs thereby avoiding major revisions later.

  1. Know that design is subjective

As I’ve said earlier, every artist must realize that design is subjective. Sometimes you and your client might not agree about the best design solution. You have to accept this as a normal part of the business. As such, you have to be ready for this when initially budgeting for your project. You need to have a contingency plan, perhaps, 10-20 percent of the project cost intended for this purpose.

Finally, you have to know when to put a halt in the client’s demand for revisions. If you feel that the client is being very unrealistic with his requests, better cut the project short but always in a nice way.

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What You Ought to Know About Logo Designing

Post on 13 August, 2016

By Jamie Reid

Probably one of the most challenging projects a graphic artist or designer would do is logo design.

Yes, logos may seem small and trivial but their importance can never be overstated. Making the best logo that would give the lasting identity of the company or organization requires every bit of your creativity.

Logo design is more than just coming up with something that looks good; there are a lot of things to consider and do in order for a logo to make sense, attract its intended audience, and stand out.

As a designer, I’ve done quite a number of logo design projects and have made a lot of mistakes. Avoid doing the same mistakes with these quick pointers.

  1. Logos doesn’t necessarily need to show what the business does.

Mercedes, Ferrari, BMW…does any of these large automakers have car as their logos? Apple, Windows, Linux…are there any computers? If logos were to show the nature of the business, then a restaurant should show food or a bank, money. It doesn’t mean that your logo should be relevant with your service or business.

Think out of the box.

For example, a website reviewing high-quality alto saxophone can have silhouette of a sexy lady forming a bold letter “S” as logo instead of a predictable saxophone image.

  1. Logos aren’t always symbols

A wordmark can also work as a good logo. Not all businesses require symbol as logo. Most of the time the business name only needs some creative touch and voila you have an instant powerful logo.

  1. Start with pen and paper.

It’s very basic – start with pen and paper. You can see how much faster ideas can flow when you’re sketching on paper. After you’re done brainstorming with all possible logo design, only then should you work with your computer.

  1. Leave color for later.

Focus on the idea first before going into the other aspects of the logo design. Color scheme or gradient are best done at the end of the process. Remember that no amount of color rearranging can rescue a poorly crafted logo idea.

  1. Don’t hop on the bandwagon.

Trends may be hip now but maybe not tomorrow. When you’re talking about logos, you’re talking about the identity of the business and that’s something that should endure for a long time. Never just settle with what’s trending right now. Stand out.

  1. Talk with your client.

One of my colleagues had a design project for a music instrument related website. What would be the best logo for a saxophone review site like Windplays.com? A saxophone silhouette? Maybe musical note? Or the word sax? These are some great logo design ideas but does your client want it?

Sometimes clients have outlandish requests that you totally disagree with. Other times, they may not like your design ideas even if they seem the well thought of. As always, it is best to talk with your client and discuss the project to know what their vision is for their business.

Clients are also in the better position to give you suggestions on logo ideas that is appropriate to the nature and culture of the business. It is best to collaborate with them to come up with the best logo.

Last and most importantly, the logo should be simple enough but powerful for easy recognition. Take inspiration from the logos of some large companies like Samsung, Apple, McDonalds, etc.

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